PROJECT DETAILS

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DATE

November 2022

CLIENT

Paul Ramsay Foundation

DELIVERY

Concept Development

Creative Experience Design

Production

Development

Installation

COLLABORATORS

UTS - Darlinghurst content providers

Video projection

Monash University

Data visualisation partners

Melbourne Institute

Data visualisation partners

Spruce

Technical partner

Pro AV

Audio visual installation

Lightengine

Projection callibrations

Yirranma Place is a new community precinct in Darlinghurst, established by Australia’s largest philanthropic group, the Paul Ramsay Foundation. Renovating the building at 262 Liverpool Street, the Foundation wanted to embed their purpose and mission – breaking the cycle of disadvantage – into the local Darlinghurst narrative. Their ambition was to create a shared space for purpose-aligned business, locals and visitors alike, to connect and spark ideas.

Visitors to Yirranma Place are invited to explore both the rich culture and history of the surrounding neighbourhood, and the mission and work of the Paul Ramsay Foundation.

Inside the building’s foyer Blue Gum Hall, a beautiful animated visualisation of ‘the cycle of disadvantage’ invites visitors to discover the story of PRF, view data visualisations and explore the Foundation’s partners.

In the lift lobby, a projected picture gallery and interactive touch screens invite exploration of the places and people that make up Darlinghurst’s local community, past and present. In the Great Hall, a 3D scale model of the building attracts and encourages visitors to peer into its secret history, via a cutting-edge augmented reality experience. Additionally, the Yirranma Place website hosts a series of richly produced audio stories which bring Darlinghurst’s vibrant social history to life, and act as rich windows into the Paul Ramsay Foundation’s neighbourhood home.

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